Let users decide if content is useful or entertaining

Blogs, blogs and more blogs! People talking about what cereal they ate for breakfast or what color t-shirt they wore today. I wish that if I am looking for a blog on a particular subject, I could instantly find one that is well-written with intelligent, credible content. This is one thing I don’t think even Technorati will be able to do

Every day, brochures get turned into brochure-ware websites with the content that is written for the wrong target audience.

Enough already, I say! If companies are trying to gain business or bloggers are trying to gain a loyal following, they should pay more attention to the content that they publish on the web.

Shouldn’t they know if their customers or readers find their content useful or interesting? Asking readers opinions or surveying them is a great way to improve your site and increase traffic.

I think more websites and blogs should use rating systems like the 5 star rating NetFlix uses for it’s movie suggestions. Amazon asks “Was this review helpful to you?” Digg lets it’s readers vote on which articles they enjoy and is entirely based on reader feedback.

Now if the search engines could just do a better job of sniffing out quality content…